INTRODUCTION Background of KFC Colonel Harland Sanders is the person that started KFC. This article is about the detailed SWOT analysis of the company KFC.KFC, also known as Kentucky Fried Chicken, is an American drive-through joint chain headquartered in Louisville, Kentucky, that spends significant time in seared chicken.. SWOT analysis of KFC – KFC SWOT analysis . 3. Fourth the Most Valuable Brand in fast food industry worldwide with brand value of USD 15,1 billion. The target markets depends upon size and growth rate of population and company resources. Strengths of KFC. Kfc Swot Analysis; Kfc Swot Analysis. Objek penelitian pada Kentucky Fried Chicken (KFC) Adityawarman Surabaya . Penelitian ini membahas analisis SWOT. Swot Analysis Of KFC 1170 Words | 5 Pages • As the outlets of KFC are in posh area and prices are too high, so KFC targets upper and middle classes. STRENGTHS:- Brand Equity:- Brand equity is a main strength of KFC. 1.5 Metode Penelitian Dalam membantu dan menunjang tugas akhir ini metode yang di gunakan adalah metode analisis SWOT . KFC has good brand image in customers’ mind. This report mentions SWOT analysis, macro-environment analysis focus on Singapore, and competitive-environment analysis of KFC in Singapore then give some recommendations. It is an important technique to understand the present Strengths (S), Weakness (W), Opportunities (O) & Threats (T) KFC is facing in its current business environment. Be sure to check out the SWOT analysis of KFC for more information about the strengths, weaknesses, opportunities, and threats that KFC faces today. In this PESTEL analysis of KFC, you’ll learn how six critical macro-environmental factors influence the success of one of the world’s most known fast-food joints. The table below illustrates KFC SWOT analysis template. However, KFC lacks of … KFC has good brand image in customers’ mind. In the QSR industry, brand equity can be a major strength, leading to higher sales and revenue. perusahaan Kentucky Fried Chicken (KFC) Adityawarman Surabaya. KFC stands for Kentucky Fried Chicken. It is an America fast food restaurant chain that is famous for its fried chicken specialisation. Conclusion: This report mentions SWOT analysis, macro-environment analysis focus on Singapore, and competitive-environment analysis of KFC in Singapore then give some recommendations. SWOT analysis is a strategic planning tool that can be used by KFC managers to do a situational analysis of the company . 1. Second largest restaurant chain globally with more than 21000 outlets in 130 countries. Global presence. 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